Peter Pernot-Day is Executive Vice President and Head of Strategic and Corporate Affairs for North America and Europe at the SHEIN Group, a leading global e-tailer. As a member of SHEIN’s global executive leadership team, he leads efforts across the company focused on delivering measurable, meaningful results for its customers across North America, the United Kingdom, and Europe.

Peter’s portfolio includes managing supply chain risk, driving technical enhancements, promoting circularity, and deepening external engagements. He is also deeply involved in SHEIN’s efforts to empower small and medium size businesses and entrepreneurs, including through the SHEIN X incubator program.

Before joining SHEIN, Peter held leadership roles at Mixpanel, Inc., a software company and BNP Paribas, a global financial institution.